WhatsApp abandoned cart templates in Malay

By Alva Chew 8 min read Updated November 11, 2026

A WhatsApp abandoned cart message in Malay names what is left in the cart, gives the checkout link and invites a question, in the tone your customers use. Below are 8 templates written in Malay, each with an English gloss. Send them as approved marketing templates, only to customers who opted in. When the customer replies, AeroChat answers in Malay from your store and can take the payment in the chat.

Writing abandoned carts in Malay

These templates are in Bahasa Melayu as Malaysian online sellers write it: friendly and polite, without being stiff. “Anda” works for any customer. “Tuan” or “Puan” suits formal messages and older customers. Short words such as “ya”, “boleh” and “sahaja” keep the tone relaxed. Many Malaysian shoppers mix in English words such as “online”, “order” or “COD”, so the templates use them where a seller would.

WhatsApp rules to know before you send

  • A cart reminder is a marketing template. Meta’s guidelines class a message that reminds a customer about items in their cart and asks them to check out as marketing, even when the customer asked for it. Submit your Malay version in the marketing category. See the WhatsApp message templates guide and the glossary entry on WhatsApp message templates.
  • The 24-hour window. If the customer messaged you in the last 24 hours, you can reply in free text, in any language. Outside that customer service window, a business-initiated message needs an approved template, either utility or marketing.
  • One language per template. You choose a language when you submit a template. Submit the Malay text as its own version, next to your English one.
  • Opt-in first. Send cart reminders only to customers who agreed to receive WhatsApp marketing from you.
  • Each message has a cost. Meta charges by message category and country. See conversation-based pricing.

WhatsApp rules from Meta’s template category guidelines, checked 11 November 2026.

8 WhatsApp abandoned cart templates in Malay

Copy a template, adjust the wording to how your store talks, and keep the variables in double curly brackets in English. AeroChat fills them from your store data when it sends the message. The English line under each template is a gloss, so you know what it says.

1. Simple reminder

When to use it: an hour or two after the checkout is left.

Hai {{customer_name}}, {{items}} masih ada dalam troli anda di {{store_name}}. Troli anda telah kami simpan di sini: {{checkout_link}}
Ada soalan? Balas sahaja mesej ini ya.

In English: Hi {{customer_name}}, {{items}} are still in your cart at {{store_name}}. We saved your cart here: {{checkout_link}} Any questions? Just reply to this message.

2. Question first

When to use it: when carts are often left over a doubt.

Hai {{customer_name}}, kami perasan pesanan {{product_name}} anda belum selesai. Ada apa-apa yang ingin ditanya tentang saiz, penghantaran atau pembayaran? Balas di sini dan kami akan bantu.

In English: Hi {{customer_name}}, we see your order for {{product_name}} isn’t finished. Did you want to ask about size, delivery or payment? Reply here and we’ll answer.

3. Shipping cost answer

When to use it: when shipping costs stop checkouts.

Hai {{customer_name}}, {{product_name}} masih dalam troli anda. Kos penghantaran ke alamat anda ialah {{shipping_cost}}, dan percuma untuk pesanan melebihi {{free_shipping_threshold}}. Selesaikan pesanan di sini: {{checkout_link}}

In English: Hi {{customer_name}}, {{product_name}} is still in your cart. Shipping to you is {{shipping_cost}}, free on orders over {{free_shipping_threshold}}. Finish your order here: {{checkout_link}}

4. Low stock

When to use it: only when the item really is running low.

Hai {{customer_name}}, stok {{product_name}} ({{variant}}) dalam troli anda hampir habis. Troli anda masih disimpan: {{checkout_link}}

In English: Hi {{customer_name}}, the {{product_name}} ({{variant}}) in your cart is almost sold out. Your cart is still saved: {{checkout_link}}

5. With a discount

When to use it: for a second reminder, if you offer a code.

Hai {{customer_name}}, masih fikir tentang {{product_name}}? Guna kod {{discount_code}} untuk diskaun {{discount_percent}} sehingga {{expiry_date}}: {{checkout_link}}

In English: Hi {{customer_name}}, still thinking about {{product_name}}? Use code {{discount_code}} for {{discount_percent}} off until {{expiry_date}}: {{checkout_link}}

6. Pay in the chat

When to use it: when customers prefer not to go back to the website.

Hai {{customer_name}}, {{items}} anda masih menunggu. Balas YA dan kami akan hantar pautan pembayaran yang selamat di sini, jadi anda tak perlu kembali ke laman web.

In English: Hi {{customer_name}}, your {{items}} are still waiting. Reply YA (yes) and we’ll send a secure payment link here, so you don’t need to go back to the website.

7. Holiday deadline

When to use it: in the weeks before Hari Raya Aidilfitri or Deepavali.

Hai {{customer_name}}, buat pesanan sebelum {{cutoff_date}} supaya {{product_name}} sampai sebelum {{holiday_name}}. Troli anda masih disimpan di sini: {{checkout_link}}

In English: Hi {{customer_name}}, order by {{cutoff_date}} to get {{product_name}} before {{holiday_name}}. Your cart is still saved here: {{checkout_link}}

8. Last reminder

When to use it: the final message in the sequence.

Hai {{customer_name}}, ini peringatan terakhir kami tentang {{items}} dalam troli anda. Kami simpan troli ini sehingga {{expiry_date}}: {{checkout_link}}
Balas STOP jika anda tidak mahu terima mesej seperti ini lagi.

In English: Hi {{customer_name}}, this is our last reminder about the {{items}} in your cart. We’ll keep it saved until {{expiry_date}}: {{checkout_link}} Reply STOP if you don’t want these messages.

Send these automatically with AeroChat

AeroChat sends your approved Malay cart template when a checkout is left, to customers who opted in to WhatsApp marketing. Items, checkout link and prices come from your store platform, such as Shopify, WooCommerce or Wix. When the customer replies, the 24-hour window opens and AeroChat answers in free text, in the language they write in: sizes, shipping, stock, payment. If they want to buy, it sends a payment link from your gateway, such as Billplz, Fiuu, HitPay, and confirms the order when the payment is detected. The customer never types “paid”.

Copy this into AeroChat

When a customer leaves a checkout without paying for 1 hour (example), check that they opted in to WhatsApp marketing. If not, do nothing. If the customer has written to us in Malay before, send our approved Malay template cart_reminder_local (example) with their first name, the items and the checkout link. Otherwise send the English one. Send one more reminder after 24 hours (example), never more than two. When they reply, answer in the language they write in, and keep it friendly and polite, and use Tuan or Puan for formal messages. Answer questions about size, stock, shipping and payment from our store. If they want to buy here, confirm the items, address and total, and send a payment link. When the payment is received, confirm the order. If they reply STOP, opt them out.

Change the hours, timings and template names to your own before you paste it.

This template in other languages

Related

Questions

Is a cart reminder in Malay still a marketing template?

Yes. The language doesn’t change the category. Meta’s guidelines class cart reminders that ask the customer to check out as marketing, even if the customer asked for them.

Do I need a separate Malay template?

Yes, for the first message. Each approved template has one language, so submit a Malay version next to your English one. Replies after the customer answers are free text, in any language.

What if the customer writes in English, or mixes Malay and English?

AeroChat replies in the language the customer writes in. If they mix Malay with English words, or switch language halfway through the chat, AeroChat follows them. You don’t need to set a language per customer.

Can the customer pay in WhatsApp?

Yes. AeroChat sends a payment link in the chat and confirms the order once the payment is detected.

AeroChat also answers your customers in Malay on every channel. See AI customer service in Malay.

Send cart reminders in Malay that answer the reply

Connect WhatsApp and your store, submit your Malay cart template, paste the recipe, and leave a test checkout with your own number. Start your 7-day free trial. No credit card needed. See plans on the pricing page.

Start your 7-day free trial

On Shopify? Install AeroChat from the Shopify App Store.