WhatsApp greeting message templates in Thai

By Alva Chew 7 min read Updated November 11, 2026

A good WhatsApp greeting in Thai welcomes the customer by name, says what you can help with and invites their question, in the polite tone Thai-speaking shoppers expect. Below are 9 greetings written in Thai for new and returning customers, ad clicks, product enquiries and sales, each with an English gloss. AeroChat sends the greeting and then answers the question in the customer’s language from your store data.

What a greeting message should do

The greeting is the first thing a customer sees after they message you. Keep it short, use their name where you have it, and point to what you can answer now, such as stock, sizes, delivery and order status.

Skip long menus. A customer who came from an ad or a product page already has a question. Let them type it.

Writing greetings in Thai

Thai shop replies end sentences with ค่ะ or คะ when the voice is female and ครับ when it is male. Pick one voice for your store and use it in every template. The templates below use ค่ะ, and each page includes one ครับ version.

“คุณ” before the customer’s name is polite. Borrowed words such as ออเดอร์ (order), สต็อก (stock) and ไซซ์ (size) are normal in shop chat, so the templates use them.

The variables stay in English, such as {{customer_name}}. AeroChat fills them from your store data when it sends the message.

The WhatsApp rules that apply

These messages are replies. The customer writes first, so you are inside WhatsApp’s 24-hour customer service window and can send them as normal free-text messages. No approved template is needed. If you want to message a customer after the window has closed, a business-initiated message needs an approved template, either utility or marketing. See the WhatsApp message templates guide and the glossary entry on WhatsApp message templates.

If you later submit a Thai message as a template, Meta asks you to assign it a language code. For Thai that is th. Meta does not translate templates, so you supply the Thai text yourself.

Source: Meta’s WhatsApp message template docs on developers.facebook.com, as of November 2026.

9 WhatsApp greeting message templates in Thai

Copy a template, change the wording to match how your store talks, and keep the variables in double curly brackets. Each one has an English gloss underneath so your team knows what it says.

1. New customer

Use when someone messages your store for the first time.

สวัสดีค่ะ คุณ{{customer_name}} ยินดีต้อนรับสู่ {{store_name}} ค่ะ
เราช่วยหาสินค้า เช็กไซซ์และสต็อก หรือแจ้งเรื่องการจัดส่งไปยังพื้นที่ของคุณได้ค่ะ
วันนี้กำลังมองหาอะไรอยู่คะ

In English: Hello, welcome to the store. We can help you find a product, check size and stock, or tell you about delivery to your area. What are you looking for today?

2. Returning customer

Use when the number matches a past customer in your store.

สวัสดีค่ะ คุณ{{customer_name}} ดีใจที่ได้คุยกันอีกครั้งนะคะ
มีคำถามเกี่ยวกับออเดอร์ล่าสุด {{last_order_number}} หรือกำลังมองหาสินค้าใหม่อยู่คะ

In English: Hello, nice to talk to you again. Do you have a question about your last order, or are you looking for something new?

3. Came from an ad

Use when the customer tapped a click-to-WhatsApp ad.

สวัสดีค่ะ คุณ{{customer_name}} ขอบคุณที่สนใจ {{ad_product}} จากโฆษณาของเรานะคะ
ราคา {{price}} และมีสินค้าพร้อมส่งค่ะ อยากทราบเรื่องไซซ์ การจัดส่ง หรือรายละเอียดอื่นไหมคะ

In English: Hello, thanks for your interest in the product from our ad. It costs the price shown and is ready to ship. Would you like to know about sizes, delivery or other details?

4. Came from a product page

Use when the chat started from a WhatsApp button on a product page.

สวัสดีค่ะ คุณ{{customer_name}} เห็นว่ากำลังดู {{product_name}} อยู่นะคะ
อยากทราบอะไรเพิ่มเติมไหมคะ เราเช็กไซซ์ สต็อก หรือวันจัดส่งให้ได้ค่ะ

In English: Hello, I see you are looking at the product. Would you like to know more? We can check size, stock or the delivery date for you.

5. Customer with an open order

Use when the customer has an order that hasn’t been delivered yet.

สวัสดีค่ะ คุณ{{customer_name}} ขอบคุณที่ติดต่อ {{store_name}} ค่ะ
ออเดอร์ {{order_number}} ของคุณตอนนี้สถานะ {{order_status}} ค่ะ
ต้องการสอบถามเรื่องนี้ หรือมีเรื่องอื่นให้ช่วยไหมคะ

In English: Hello, thanks for contacting the store. Your order’s current status is shown. Is this what you want to ask about, or is there something else we can help with?

6. Short and simple

Use when you want the greeting out of the way so the customer just asks.

สวัสดีค่ะ คุณ{{customer_name}} ขอบคุณที่ทักมาที่ {{store_name}} นะคะ มีอะไรให้ช่วยไหมคะ

In English: Hello, thanks for messaging the store. How can we help?

7. Sale period greeting

Use while a sale is running, so customers know it applies.

สวัสดีค่ะ คุณ{{customer_name}} ยินดีต้อนรับสู่ {{store_name}} ค่ะ ตอนนี้มีโปร {{sale_name}} ถึงวันที่ {{end_date}} นะคะ
บอกได้เลยค่ะว่ากำลังหาอะไร เดี๋ยวเช็กราคาโปรและสต็อกให้ค่ะ

In English: Hello, welcome to the store. Our sale is on until the end date. Just tell us what you are looking for and we will check the sale price and stock for you.

8. Wholesale or bulk buyer

Use when the customer is tagged as a trade or wholesale buyer.

สวัสดีค่ะ คุณ{{customer_name}} ขอบคุณที่ติดต่อฝ่ายขายส่งของ {{store_name}} ค่ะ
ส่งรายการสินค้าและจำนวนที่ต้องการมาได้เลยค่ะ เราจะเช็กสต็อกและราคาส่งให้ค่ะ

In English: Hello, thanks for contacting the store’s wholesale team. Send us the products and quantities you need, and we will check stock and wholesale prices for you.

9. Greeting with ครับ (male voice)

Use if your store replies in a male voice.

สวัสดีครับ คุณ{{customer_name}} ขอบคุณที่ทักมาที่ {{store_name}} ครับ
วันนี้มีอะไรให้ผมช่วยไหมครับ

In English: Hello, thanks for messaging the store. Is there anything I can help you with today?

Send these automatically with AeroChat

AeroChat sends the greeting as soon as the first message arrives, then answers what the customer asks. It picks the version from what it knows about the chat:

  • New or returning: AeroChat checks the phone number against customers in your store platform, such as Shopify, WooCommerce or Wix.
  • Ad and product page: the ad or page that opened the chat sets the product name and price.
  • Open order: once the customer is verified by email or phone, the order status comes from your store.
  • Language: AeroChat replies in the language the customer writes in. A customer who writes in Thai gets Thai answers, and one who switches to English mid-chat gets English.
  • Next step: stock, sizes, delivery and payment links follow in the same chat, so the greeting leads straight into the sale.

See WhatsApp auto-replies and FAQs and click-to-WhatsApp ads.

This template in other languages

Related

Questions

Do I need an approved template for a greeting?

No. A greeting replies to a message the customer just sent, so it is inside the 24-hour customer service window and goes out as a normal message.

What if the customer writes back in English or mixes languages?

AeroChat replies in the language the customer writes in, including messages that mix Thai and English. The template sets the first message, and the chat continues in their language.

Should I use ค่ะ or ครับ?

Use the one that matches the voice of your store. Many shops use ค่ะ by default. What matters is that every template and every reply uses the same one.

Should the greeting include a menu?

Usually not. Most customers already have a question. AeroChat reads what they type, so a short greeting that invites them to ask works better than a list of numbers.

Greet Thai-speaking customers and answer what they ask next

Connect your WhatsApp number and your store, and AeroChat greets each customer and answers stock, delivery and order questions in Thai, English or whichever language they write in. Start your 7-day free trial. No credit card needed.

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On Shopify? Install AeroChat from the Shopify App Store.