WhatsApp abandoned cart templates in Thai

A WhatsApp abandoned cart message in Thai names what is left in the cart, gives the checkout link and invites a question, in the tone your customers use. Below are 8 templates written in Thai, each with an English gloss. Send them as approved marketing templates, only to customers who opted in. When the customer replies, AeroChat answers in Thai from your store and can take the payment in the chat.

Writing abandoned carts in Thai

Thai messages end with a polite particle. The templates below use ค่ะ and คะ, the forms a female speaker uses and a common choice for shop chat. If your store’s voice is male, change ค่ะ and คะ to ครับ. Address the customer as คุณ followed by their name, and refer to the store as เรา (we). Thai doesn’t use full stops, so the templates separate sentences with a space, the way Thai sellers write.

WhatsApp rules to know before you send

A cart reminder is a marketing template. Meta’s guidelines class a message that reminds a customer about items in their cart and asks them to check out as marketing, even when the customer asked for it. Submit your Thai version in the marketing category. See the WhatsApp message templates guide and the glossary entry on WhatsApp message templates.
The 24-hour window. If the customer messaged you in the last 24 hours, you can reply in free text, in any language. Outside that customer service window, a business-initiated message needs an approved template, either utility or marketing.
One language per template. You choose a language when you submit a template. Submit the Thai text as its own version, next to your English one.
Opt-in first. Send cart reminders only to customers who agreed to receive WhatsApp marketing from you.
Each message has a cost. Meta charges by message category and country. See conversation-based pricing.

WhatsApp rules from Meta’s template category guidelines, checked 11 November 2026.

8 WhatsApp abandoned cart templates in Thai

Copy a template, adjust the wording to how your store talks, and keep the variables in double curly brackets in English. AeroChat fills them from your store data when it sends the message. The English line under each template is a gloss, so you know what it says.

1. Simple reminder

When to use it: an hour or two after the checkout is left.

สวัสดีค่ะ คุณ{{customer_name}} สินค้า {{items}} ยังอยู่ในตะกร้าของคุณที่ {{store_name}} นะคะ เราเก็บตะกร้าไว้ให้แล้วที่นี่ค่ะ {{checkout_link}}
มีคำถามอะไร ตอบกลับข้อความนี้ได้เลยค่ะ

In English: Hi {{customer_name}}, {{items}} are still in your cart at {{store_name}}. We saved your cart here: {{checkout_link}} Any questions? Just reply to this message.

2. Question first

When to use it: when carts are often left over a doubt.

สวัสดีค่ะ คุณ{{customer_name}} เราเห็นว่าคำสั่งซื้อ {{product_name}} ยังไม่เสร็จสมบูรณ์ มีอะไรอยากสอบถามเรื่องไซซ์ การจัดส่ง หรือการชำระเงินไหมคะ ตอบกลับที่นี่ได้เลย เรายินดีช่วยค่ะ

In English: Hi {{customer_name}}, we see your order for {{product_name}} isn’t finished. Did you want to ask about size, delivery or payment? Reply here and we’ll answer.

3. Shipping cost answer

When to use it: when shipping costs stop checkouts.

สวัสดีค่ะ คุณ{{customer_name}} {{product_name}} ยังรออยู่ในตะกร้านะคะ ค่าส่งไปยังที่อยู่ของคุณคือ {{shipping_cost}} และส่งฟรีเมื่อสั่งซื้อครบ {{free_shipping_threshold}} ค่ะ สั่งซื้อต่อได้ที่นี่ {{checkout_link}}

In English: Hi {{customer_name}}, {{product_name}} is still in your cart. Shipping to you is {{shipping_cost}}, free on orders over {{free_shipping_threshold}}. Finish your order here: {{checkout_link}}

4. Low stock

When to use it: only when the item really is running low.

สวัสดีค่ะ คุณ{{customer_name}} {{product_name}} ({{variant}}) ในตะกร้าของคุณใกล้หมดแล้วค่ะ ตะกร้ายังเก็บไว้ให้อยู่นะคะ {{checkout_link}}

In English: Hi {{customer_name}}, the {{product_name}} ({{variant}}) in your cart is almost sold out. Your cart is still saved: {{checkout_link}}

5. With a discount

When to use it: for a second reminder, if you offer a code.

สวัสดีค่ะ คุณ{{customer_name}} ยังสนใจ {{product_name}} อยู่ไหมคะ ใช้โค้ด {{discount_code}} รับส่วนลด {{discount_percent}} ได้ถึง {{expiry_date}} ค่ะ {{checkout_link}}

In English: Hi {{customer_name}}, still thinking about {{product_name}}? Use code {{discount_code}} for {{discount_percent}} off until {{expiry_date}}: {{checkout_link}}

6. Pay in the chat

When to use it: when customers prefer not to go back to the website.

สวัสดีค่ะ คุณ{{customer_name}} {{items}} ยังรอคุณอยู่นะคะ ตอบกลับว่า "ตกลง" แล้วเราจะส่งลิงก์ชำระเงินที่ปลอดภัยให้ในแชทนี้ ไม่ต้องกลับไปที่เว็บไซต์ค่ะ

In English: Hi {{customer_name}}, your {{items}} are still waiting. Reply “ตกลง” (OK) and we’ll send a secure payment link here, so you don’t need to go back to the website.

7. Holiday deadline

When to use it: in the weeks before Songkran or New Year.

สวัสดีค่ะ คุณ{{customer_name}} สั่งซื้อภายใน {{cutoff_date}} เพื่อให้ได้รับ {{product_name}} ก่อน {{holiday_name}} นะคะ ตะกร้าของคุณยังเก็บไว้ที่นี่ค่ะ {{checkout_link}}

In English: Hi {{customer_name}}, order by {{cutoff_date}} to get {{product_name}} before {{holiday_name}}. Your cart is still saved here: {{checkout_link}}

8. Last reminder

When to use it: the final message in the sequence.

สวัสดีค่ะ คุณ{{customer_name}} นี่เป็นการแจ้งเตือนครั้งสุดท้ายเกี่ยวกับ {{items}} ในตะกร้าของคุณค่ะ เราจะเก็บไว้ให้ถึง {{expiry_date}} นะคะ {{checkout_link}}
หากไม่ต้องการรับข้อความแบบนี้อีก ตอบกลับว่า STOP ได้เลยค่ะ

In English: Hi {{customer_name}}, this is our last reminder about the {{items}} in your cart. We’ll keep it saved until {{expiry_date}}: {{checkout_link}} Reply STOP if you don’t want these messages.

Send these automatically with AeroChat

AeroChat sends your approved Thai cart template when a checkout is left, to customers who opted in to WhatsApp marketing. Items, checkout link and prices come from your store platform, such as Shopify, WooCommerce or Wix. When the customer replies, the 24-hour window opens and AeroChat answers in free text, in the language they write in: sizes, shipping, stock, payment. If they want to buy, it sends a payment link from your gateway, such as Omise, 2C2P, and confirms the order when the payment is detected. The customer never types “paid”.

Copy this into AeroChat

When a customer leaves a checkout without paying for 1 hour (example), check that they opted in to WhatsApp marketing. If not, do nothing. If the customer has written to us in Thai before, send our approved Thai template cart_reminder_local (example) with their first name, the items and the checkout link. Otherwise send the English one. Send one more reminder after 24 hours (example), never more than two. When they reply, answer in the language they write in, and end sentences with ค่ะ or คะ. Answer questions about size, stock, shipping and payment from our store. If they want to buy here, confirm the items, address and total, and send a payment link. When the payment is received, confirm the order. If they reply STOP, opt them out.

Change the hours, timings and template names to your own before you paste it.

This template in other languages

Questions

Is a cart reminder in Thai still a marketing template?

Yes. The language doesn’t change the category. Meta’s guidelines class cart reminders that ask the customer to check out as marketing, even if the customer asked for them.

Do I need a separate Thai template?

Yes, for the first message. Each approved template has one language, so submit a Thai version next to your English one. Replies after the customer answers are free text, in any language.

What if the customer writes in English, or mixes Thai and English?

AeroChat replies in the language the customer writes in. If they mix Thai with English words, or switch language halfway through the chat, AeroChat follows them. You don’t need to set a language per customer.

Can the customer pay in WhatsApp?

Yes. AeroChat sends a payment link in the chat and confirms the order once the payment is detected.

AeroChat also answers your customers in Thai on every channel. See AI customer service in Thai.

Send cart reminders in Thai that answer the reply

Connect WhatsApp and your store, submit your Thai cart template, paste the recipe, and leave a test checkout with your own number. Start your 7-day free trial. No credit card needed. See plans on the pricing page.

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On Shopify? Install AeroChat from the Shopify App Store.