Size and Fit on Web Chat

By Alva Chew 6 min read Updated November 11, 2026

Answer “which size should I get?” on the product page, before the shopper guesses. AeroChat asks for the shopper’s measurements or the size they wear in another brand, reads your size chart and the fit notes for that product, recommends a size, checks stock in it and sends the link or takes the order in the same chat window. It is the size and fit workflow, running in your web chat.

What the customer asks

Size questions come from shoppers who are ready to buy and are looking at one product. If they guess wrong, you pay for the return.

  • “I’m 5’6” and 140 lb. Small or medium?”
  • “Does this run small?”
  • “I wear a 9 in most sneakers. What size is that here?”
  • “I’m between sizes. Which one?”
  • “How long is the dress on someone 5’2”?”

What AeroChat does, step by step

  1. The shopper asks in the web chat on the product page. AeroChat finds the product, or asks which one they mean.
  2. It asks for what your size chart needs: height and weight, chest or waist, or the size they wear in another brand you list.
  3. It reads your size chart and the fit notes for that product, such as “runs small” or “relaxed fit”.
  4. It recommends one size and says why in one line. If they are between sizes, it follows the rule you set.
  5. It checks live stock in that size and color. If it is sold out, it says so and offers the nearest option in stock.
  6. It sends the product link with the size selected in the chat, or creates the order and sends a payment link. The payment is detected automatically and the order is marked paid.
  7. If the shopper asks for a measurement you have not given, AeroChat says it does not have it and hands the chat to your team.

The systems it uses

  • Your store platform. Built in. Shopify, WooCommerce and Wix connect in the AeroChat dashboard. AeroChat reads products, variants and stock, and creates the order.
  • Your size chart and fit notes. Add them to your product descriptions or your knowledge base. See knowledge base training.
  • Your web chat. On Shopify and WordPress, the AeroChat app or plugin adds it. On any other site, paste one script tag before the closing body tag. See connect web chat.
  • Your returns app, for exchanges after delivery. Loop Returns and AfterShip Returns connect through their APIs.

Using a different system? If it has a public API, it connects to AeroChat the same way: describe what you want, paste in its key, and it runs.

Can’t find your tool? Message us in the chat on this page and we’ll tell you how it connects.

What it looks like in your web chat

Customer: Hi, for the linen trousers, I’m usually a 30 waist. Which size? (example)

AeroChat: These have a relaxed fit and an elastic back. A 30 inch waist is a medium in our chart (example). How tall are you? The inseam is 30 inches on all sizes.

Customer: 5’9”

AeroChat: Medium will fit, with the hem just above the ankle. Medium in sand is in stock. Here it is: [product card: Linen trousers, Medium, Sand, US$64, in stock]

In your store: nothing changes until the shopper checks out. AeroChat only read the product, the size chart and the stock.

The recipe

Copy this into AeroChat

When a shopper on our website asks about size or fit, follow these steps.

  1. Find the product they are looking at, or ask which one.
  2. Ask for what our size chart needs: height and weight, or chest and waist, or the size they wear in another brand we list.
  3. Use our size chart and the fit notes for that product to recommend one size, with one line on why.
  4. If they are between sizes, recommend the larger size for slim-fit items and the smaller size for relaxed-fit items (example).
  5. Check stock in that size and color. If it is sold out, say so and offer the nearest option in stock.
  6. Send the product link in that size. If they want to order in the chat, create the order and send a payment link, and confirm when it is paid.
  7. If they ask for a measurement we have not given, say we do not have it and hand the chat to our team.

Never guess a measurement. Never promise a fit. Remind them of our exchange policy if they are unsure. Reply in the customer’s language.

Change the between-sizes rule to your own, and list the other brands you compare sizes with in your knowledge base.

Why web chat is different

The size question is asked on the product page, at the moment of choosing. In web chat AeroChat can answer there and show the product card in the right size, so the shopper adds it to the cart without leaving the page. On WhatsApp or Instagram the shopper often sends a screenshot first, and the workflow has to work out which product they mean.

Where it runs

This page covers your website chat. The same workflow, with the same store connection and rules, runs on WhatsApp, Instagram, Facebook Messenger, TikTok Shop buyer chat, Telegram and email. See the size and fit workflow for every channel.

Related: size and fit questions for fashion stores and size exchanges in chat. Other web chat workflows: abandoned cart recovery, order status and product recommendations.

Questions

Where does AeroChat get the size information?

From your size chart and the fit notes you add to each product or to your knowledge base. If a measurement is not there, it says so and does not guess.

Can it convert sizes from other brands?

Only for the brands you list with their size equivalents in your knowledge base. For any other brand it asks for measurements instead.

What happens if the size is still wrong?

AeroChat can start the exchange in chat through your returns app, such as Loop Returns or AfterShip Returns, under your policy.

How do I set this up?

Sign up for the 7-day free trial, connect your store, add your size charts and add the web chat to your site. Connect AeroChat to your AI assistant, such as Claude, ChatGPT or Gemini, and describe the workflow, or paste the recipe above. AeroChat builds it as a draft. Turn it on when you are happy with it. No code needed.

Answer the size question on the product page

Start the trial, add web chat to your store and paste the size and fit recipe. Then open a product page and ask your own chat which size to get.

Start your 7-day free trial. No credit card needed.

Sign up for an annual plan on Growth or above and we’ll set up your workflows and connect your store for you, free. See plans.

On Shopify? Install AeroChat from the Shopify App Store.