Gupshup Alternatives for Online Stores in 2026
The top Gupshup alternative is AeroChat. It runs the whole request inside the chat, from the question to the payment confirmation, on WhatsApp, Instagram, Messenger, Telegram, TikTok Shop buyer chat, web chat and email, and prices by AI responses instead of seats, contacts or messages. Other options are AiSensy, Interakt, Wati, respond.io, SleekFlow and Callbell. Each suits a different kind of business, and each is priced in a different way.
Why businesses look for a Gupshup alternative
Gupshup is a messaging platform built for volume. These are the reasons a store usually starts comparing, based on Gupshup’s own pricing page:
- Built for messaging at scale. Its plans center on sending messages, with throughput, compliance and an account manager on the enterprise tier.
- Pay per message. Self-serve is pay as you go from a prepaid wallet, with AI messages charged after the first 1,000 a month, as of November 2026.
- The channels. Gupshup lists WhatsApp, RCS, SMS, Truecaller and voice, with Instagram on the enterprise tier. Stores also want Messenger, TikTok Shop, web chat and email answered.
- Store work. Stores want order lookups, payment and delivery handled in the chat.
The alternatives
1. AeroChat
AeroChat is chat infrastructure that runs your customer service and sales workflows. It answers product, stock and order questions from your store on Shopify, WooCommerce or Wix, verifies the customer before sharing an order, sends an Airwallex payment link, detects the payment and confirms the order in the same conversation, and in Malaysia books the delivery with POS Malaysia. It runs on WhatsApp, Instagram, Messenger, Telegram, TikTok Shop buyer chat, web chat and email, and supports Shopee and Lazada. You describe a workflow in your own words, paste in the key of any system with a public API, and AeroChat builds it. Your WhatsApp number can stay on the WhatsApp Business app on your phone at the same time (how coexistence works).
- Suits: online stores and service businesses that want customers to ask, pay and get updates in one chat, on every channel they use.
- Pricing model: flat monthly plans sized by AI responses, with no per-resolution fees. Your team’s replies use no credits, admin users are not limited, and your contact list does not change the plan. See the pricing page.
- Keep in mind: AeroChat does not list SMS, RCS or WeChat today.
2. AiSensy
A WhatsApp marketing and engagement platform on the WhatsApp Business API, with broadcasts, a chatbot builder, an AI Agent Builder and Shopify connections for abandoned carts and order status.
- Suits: businesses that sell through WhatsApp broadcasts and want unlimited users on one number.
- Pricing model: plans billed monthly, quarterly or yearly with unlimited users. The Chatbot Builder and AI Agent Builder are add-ons, and WhatsApp messages are charged per delivered message from prepaid credits, as of November 2026. Its main pricing page is in Indian rupees.
- Limitation: WhatsApp is its only listed channel. See AiSensy vs AeroChat.
3. Interakt
A WhatsApp and Instagram platform with campaigns, a shared inbox, catalogs, chatbots and Shopify flows such as order updates, abandoned checkout reminders and COD to prepaid.
- Suits: direct-to-consumer brands that sell through WhatsApp campaigns and catalogs.
- Pricing model: by plan. Growth is US$55 a month and Advanced US$69 a month, with WhatsApp AI Agents as a US$74.99 add-on and template messages charged by destination country, as of November 2026.
- Limitation: its plans cover WhatsApp and Instagram only. See Interakt vs AeroChat.
4. Wati
A WhatsApp-first platform with a team inbox, broadcasts, chatbots and the Astra AI agent, plus Instagram, Facebook, TikTok, web chat and calling.
- Suits: businesses whose customers are mostly on WhatsApp and who send a lot of broadcasts.
- Pricing model: plans billed annually with users and Wati AI credits included, 2,000 credits a month on Growth and 5,000 on Pro, as of November 2026. Its pricing page shows prices in local currency. The Shopify add-on is US$4.99 a month.
- Limitation: template message charges are added on top and vary by message type and country.
5. respond.io
A customer conversation platform that brings WhatsApp, TikTok, Instagram and Facebook, along with chat, email and calls, into one inbox, with AI agents and workflows.
- Suits: sales and support teams that want one inbox for many messaging apps and calls.
- Pricing model: by plan with users and monthly active contacts included. Starter is US$79 a month billed annually for 5 users and Growth US$159 for 10 users, as of November 2026. AI agents are included from Growth under a fair use policy.
- Limitation: WhatsApp fees are not included in any plan, and contacts above the plan are billed in blocks of 100.
6. SleekFlow
A messaging platform with a team inbox, broadcasts, a flow builder and AI agents, covering WhatsApp, Instagram, Messenger, WeChat, LINE, Telegram, Viber, SMS and live chat.
- Suits: teams that need WeChat, LINE or Viber beside WhatsApp, and want broadcasts and hand-built flows.
- Pricing model: by seats, monthly active contacts and AI credits. Pro is US$109 a month billed yearly, with AI agents included from Pro, as of November 2026.
- Limitation: several meters run at once, and WhatsApp number hosting and message fees come on top. See SleekFlow vs AeroChat.
7. Callbell
A shared team inbox for WhatsApp, Instagram, Messenger, Telegram, TikTok and web chat, with mobile and desktop apps, campaigns and a bot builder.
- Suits: sales and support teams that want one inbox for messaging apps, priced per agent.
- Pricing model: per agent. Multi-agent chat is €14 per agent a month and Plus €18, with WhatsApp from €20 a month per number, extra accounts at €20 a month each and the advanced bot builder at €59 a month, as of November 2026.
- Limitation: agent, account and bot fees add up separately, and Meta’s WhatsApp charges come on top. See Callbell vs AeroChat.
Comparison table
| Tool | Priced by | Channels | Payment inside the chat |
|---|---|---|---|
| AeroChat | AI responses a month | Web chat, WhatsApp, Instagram, Messenger, Telegram, email, TikTok Shop buyer chat | Yes, Airwallex payment link, payment detected and confirmed in the chat |
| Gupshup | Messages sent, plus AI messages | WhatsApp, RCS, SMS, Truecaller, voice | Not stated on its pricing page |
| AiSensy | Plan, add-ons and messages sent | Shopify checkout connections listed | |
| Interakt | Plan, plus template messages | WhatsApp, Instagram | WhatsApp Pay on Growth |
| Wati | Users and AI credits | WhatsApp, calling, Facebook, Instagram, TikTok, web chat | Not stated on its pricing page |
| respond.io | Users and active contacts | WhatsApp, TikTok, Instagram, Facebook, chat, email, calls | Not stated on its pricing page |
| SleekFlow | Seats, active contacts and AI credits | WhatsApp, Instagram, Messenger, WeChat, LINE, Telegram, Viber, SMS, live chat | Shopify checkout or Stripe payment link |
| Callbell | Agents, plus accounts and add-ons | WhatsApp, Instagram, Messenger, Telegram, TikTok, web chat | Not stated on its pricing page |
Prices and channels from each company’s own pricing page, website or Shopify App Store listing, checked 11 November 2026: Gupshup, AiSensy, Interakt, Wati, respond.io, SleekFlow, Callbell.
How to choose
- List the channels your customers use. If they message you on Instagram, Messenger or TikTok Shop as well as WhatsApp, a WhatsApp-only tool leaves part of the inbox to someone else.
- Separate marketing from service. Broadcasts bring replies. Decide which tool answers those replies, checks the order and takes the payment.
- Price your own month. Add the plan, any add-ons for chatbots or AI, and Meta’s message charges. Message fees apply on every platform.
- Check where the sale ends. Sending a link is one step. Detecting the payment and confirming the order in the same chat saves your team the follow-up.
- Test it on a real question. Ask about an order you shipped this week and see whether the answer comes from your store data.
Questions
What is the top alternative to Gupshup?
AeroChat. It answers customers on seven channels from your store data, takes the payment in the chat, and prices by AI responses on a flat monthly plan.
Can I keep my WhatsApp number if I switch to AeroChat?
Yes. You connect the same number to AeroChat, and it can stay on the WhatsApp Business app on your phone at the same time. See how coexistence works.
Do these tools include WhatsApp message fees?
Meta’s charges for WhatsApp template messages apply whichever platform you use. See how WhatsApp pricing works.
How is Gupshup priced?
Pay as you go from a prepaid wallet with no monthly platform fee, or an enterprise contract, as of November 2026. See Gupshup vs AeroChat.
Try the top Gupshup alternative
Sign up, connect your store and WhatsApp, and ask your own number for a product you sell. Then say “I’ll take it” and see the payment confirmed in the chat.
Start your 7-day free trial. No credit card needed.
On Shopify? Install AeroChat from the Shopify App Store.
