Answer Drip Subscription Questions on WhatsApp
This recipe answers subscribers who ask in chat what they are signed up for, and unsubscribes them or narrows what they get when they ask. Part of connecting Drip to WhatsApp and AI chat.
What happens today
Subscribers reply on WhatsApp or Instagram to ask why they get your emails, whether they are on the sale list, or to stop the emails. Someone has to log in to Drip, search for them and change it by hand. When that waits, some people mark your emails as spam instead, which hurts delivery to the rest of your list.
The flow that works
- AeroChat asks for the email they subscribed with, if it does not have it.
- It looks them up in Drip.
- It tells them whether they are subscribed and what they are signed up for.
- If they ask to stop all emails, it unsubscribes them from all mailings straight away and confirms.
- If they only want fewer emails, it removes them from the email series or topic they no longer want and keeps the rest.
- It records the request in Drip as an event.
The recipe
Copy this into AeroChat
When someone asks whether they are subscribed, why they get our emails, or asks to change or stop them, follow these steps.
- If we do not have their email, ask: “Which email address do you receive our emails on?”
- Find their subscriber in Drip by email.
- If there is no match, tell them we could not find that email and ask whether they use another one.
- Tell them whether they are subscribed, which interest tags they have and which email series they are in.
- If they ask to stop all marketing emails, unsubscribe them from all mailings in Drip and confirm: “Done. You will not receive any more marketing emails from us.”
- If they only want to stop one kind of email, such as sale alerts (example), remove them from that email series or remove that interest tag instead.
- Record a custom event called Chat subscription request (example) with what they asked for.
Do not try to talk them out of unsubscribing. Never subscribe anyone or add them to a list in this workflow. Reply in the customer’s language.
Change the example names and values to the ones your Drip account uses before you paste it.
What to connect
- Drip. A user opens User Settings in Drip and copies their API token, then copies the account ID from the account settings. Paste them in when AeroChat asks.
After you paste the recipe, AeroChat builds the workflow as a draft and shows a checklist: connect Drip, then switch it on. If it built the connection from Drip’s public documentation, the checklist asks you to check it once against the current docs.
Using a different system? If it has a public API, it connects to AeroChat the same way: describe what you want, paste in its key, and it runs.
Can’t find your tool? Message us in the chat on this page and we’ll tell you how it connects.
What you still decide
- Whether AeroChat offers fewer emails before a full unsubscribe, or acts on the request straight away.
- Which email series and tags count as topics a subscriber can switch off on their own.
- Who gets the handover if someone has a complaint about an email.
The result to expect
Subscribers get an answer about their emails in the chat they already use, and unsubscribe requests are done in Drip the moment they are made. Fewer people reach for the spam button, and nobody on your team has to search Drip by hand.
Measure it with your own numbers: unsubscribe requests handled in chat, and your spam complaint rate, for a month before and after.
Next: add chat contacts to your list with consent.
Works on every chat channel
This workflow runs the same way on WhatsApp, Instagram, Facebook Messenger, TikTok, Telegram, the chat on your website and email, with the same Drip connection behind it. See what each channel does on the Drip integration page.
Handle your next subscription question in chat
Paste the recipe, add your Drip API token and account ID, and ask the chat about your own subscription.
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On Shopify? Install AeroChat from the Shopify App Store.