Qualify WhatsApp Leads and Move Them Through Your Kommo Pipeline

By Alva Chew 5 min read Updated November 8, 2026

Yes. AeroChat writes directly into Kommo. It asks your qualifying questions in the chat, saves each answer to the lead’s fields in Kommo and moves the lead to the stage that matches, so your team opens a pipeline that is already sorted.

This recipe turns a pile of new enquiries into leads that are qualified, tagged and in the right stage before anyone on your team replies. Part of connecting Kommo to WhatsApp and AI chat.

What happens today

New leads sit in the first stage of the Kommo pipeline until someone has time to ask the same three or four questions: what they need, when, and what budget. Good leads wait as long as poor ones. By the time a salesperson gets to the strongest enquiry of the day, the customer has spoken to someone else.

The flow that works

  1. AeroChat finds the customer’s lead in Kommo, or creates one.
  2. It asks your qualifying questions one at a time, in a natural way.
  3. It saves each answer to the matching field on the lead and sets the budget.
  4. It moves the lead to the stage your rule points to.
  5. For a qualified lead, it books a callback as a task for the person responsible, or hands the chat to them.

What it looks like on WhatsApp

Customer: I’m looking for a 2-bedroom flat to rent near the city centre. (example)

AeroChat: Happy to help. When would you like to move in, and what monthly rent are you aiming for?

Customer: From 1 March, up to 2,200 a month.

AeroChat: Thanks. We have flats that match. Would you like Jordan from our lettings team to call you? He’s free tomorrow at 11am or 4pm.

Customer: 4pm works.

In Kommo: the lead moves from Incoming to Qualified in the Lettings pipeline. The fields Property type, Move-in date and Budget are filled in, the tag “rent-2bed” is added, and a “Call back” task is set for Jordan tomorrow at 4pm.

The recipe

Copy this into AeroChat

When a new lead asks about renting or buying, answer their first question from our knowledge base. Then follow these steps.

  1. Search Kommo for a contact with the phone number they are messaging from. If there is no open lead, create the contact and a lead in our Lettings pipeline at the Incoming stage (example values).
  2. Ask, one at a time: what kind of property they want, when they want to move, and their monthly budget (example questions). Skip any question they have already answered.
  3. Save each answer to the matching field on the lead: Property type, Move-in date and Budget (example fields). Set the lead’s budget to the amount they gave.
  4. If the budget is at least 1,500 a month and the move-in date is within three months (example rule), move the lead to Qualified. Otherwise move it to Nurture.
  5. For a Qualified lead, offer two times for a call within our hours, Monday to Friday 9am to 6pm (example). Create a task on the lead titled “Call back”, due at the time they choose, for the person responsible. Confirm the time and the name of the person who will call.
  6. For a Nurture lead, thank them and tell them we will send matching listings when they come up.
  7. Add a note to the lead with a short summary of their answers.

Ask the questions conversationally, not as a form. Never promise a property is available unless it is in our knowledge base. If they ask to speak to someone now, hand the conversation to the person responsible. Reply in the customer’s language.

Change the pipeline, stages, fields, questions and the rule to match your Kommo setup before you paste it.

What to connect

  • Kommo. An account administrator creates a private integration for AeroChat in Settings, then Integrations, and generates a long-lived token on its Keys and scopes tab. Paste the token in when AeroChat asks. Create the custom fields the recipe fills in Kommo first.
  • Your knowledge base. Upload your services, areas and price ranges so AeroChat can answer before it qualifies.

After you paste the recipe, AeroChat builds the workflow as a draft and shows a checklist: connect Kommo, add your knowledge base if the recipe uses one, then switch it on. If it built the connection from Kommo’s public documentation, the checklist asks you to check it once against the current docs.

Using a different system? If it has a public API, it connects to AeroChat the same way: describe what you want, paste in its key, and it runs.

Can’t find your tool? Message us in the chat on this page and we’ll tell you how it connects.

What you still decide

  • Which questions qualify a lead, and in what order.
  • The rule that sends a lead to each stage.
  • Whether qualified leads get a callback task or a live handover.
  • Which Kommo fields AeroChat fills.

The result to expect

Your team opens Kommo to a pipeline where the strongest leads are already at Qualified, with the answers on the lead and a callback booked. Nobody spends the morning asking the same questions again.

Measure it with your own numbers: time from first message to first call, and the share of qualified leads that reach a won stage, for a month before and after.

Next: send WhatsApp leads to Kommo.

Works on every chat channel

This workflow runs the same way on WhatsApp, Instagram, Facebook Messenger, TikTok, Telegram, the chat on your website and email, with the same Kommo connection behind it. See what each channel does on the Kommo integration page.

Qualify your first chat lead in Kommo

Paste the recipe, add your Kommo token, and message your own number as a new lead.

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